Joint Forces Command (JFCOM)
Today, our military operates not in a silo-ed environment, but in a collaborative, joint environment. TWP feels honored to be a part of this transition. Through our involvement with the Joint Forces Command, TWP:
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Developed and executed a creative platform and brand strategy for JFCOM and the Joint National Training Capability |
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Helped unify both entities under one message and visual approach |
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Clearly communicated the benefits of joint forces and the short- and long-term process of achieving operational success |
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Created multi-functional materials that clearly and concisely spoke to all of the key audiences, from combatant commanders to Congressional leaders to business influencers |